YouTube is the most popular streaming service on TV screens in the U.S., with an estimated 150 million unique viewers.
Danny Goodwin | May 19, 2023 at 12:17 pm ET
The free ChatGPT app offers the same features as the web version, syncs history across devices and offers voice input.
Danny Goodwin | May 19, 2023 at 11:18 am ET
Here’s what keyword difficulty means for SEO, how the score is measured and tips for using it to get better results.
Claire Brain | May 19, 2023 at 9:00 am ET
Content that doesn’t get read is useless. Learn how to create content your audience will read – and not just skim.
Julia McCoy | May 19, 2023 at 8:00 am ET
YouTube creators may also get multiple AI-generated suggestions on what topics they could create videos about.
Danny Goodwin | May 18, 2023 at 3:31 pm ET
Within search, retail media networks (RMNs) are a rising star – it is projected to be near $30 billion in spending this year.
Chris Wood | May 18, 2023 at 2:45 pm ET
These enhancements are designed to offer a more realistic preview of the digital landscape without the presence of third-party cookies.
Nicole Farley | May 18, 2023 at 1:45 pm ET
GA4 has added new dimensions and metrics, more robust manipulation of event value and event count, and matching between dates.
Nicole Farley | May 18, 2023 at 12:03 pm ET
Here's what's in store for SEOs as the industry heads into a new era and why we must not get too fixated on AI or search engines.
Corey Morris | May 18, 2023 at 9:00 am ET
Learn ways to scale the use of large language models, the value of prompt engineering and how marketers can prepare for what's ahead.
Angel Niñofranco | May 18, 2023 at 8:00 am ET
Meta blamed the April bug on an automated system. A month later, many advertisers are still waiting for their refunds.
Danny Goodwin | May 17, 2023 at 4:17 pm ET
Google has added a new Google crawler to its list, this one is uses for testing tools you use in Search Console or other Google properties.
Barry Schwartz | May 17, 2023 at 8:17 am ET
How can you further optimize your Google Ads program once everything is humming along smoothly? Start by looking at your post-click content.
Pauline Jakober | May 17, 2023 at 8:00 am ET
Amazon dominates, but ratings and reviews, search engines and brand websites all play key roles in the online shopping journey.
Danny Goodwin | May 16, 2023 at 5:00 pm ET
Amazon is planning an AI initiative to reshape the future of search on the platform, according to recent job postings.
Karina Sarango | May 16, 2023 at 3:06 pm ET
Whether you're just starting out, managing a growing team, or aiming to take your agency to new heights, this guide has you covered.
Digital Marketing Depot | May 16, 2023 at 2:26 pm ET
Earlier this month, Microsoft announced a number of new features for Bing Chat, now many of them are live.
Barry Schwartz | May 16, 2023 at 11:00 am ET
Tackling these items from the outset gives yourself a springboard into an effective SEO engagement with clients.
Adam Tanguay | May 16, 2023 at 9:00 am ET
Be mindful of these limitations when extracting and analyzing PMax performance data within and outside the Google Ads interface.
Caille O'Leary | May 16, 2023 at 8:00 am ET
Google released an update today that is better at summarizing information and identifying sources for its answers.
Barry Schwartz | May 15, 2023 at 5:41 pm ET
While CPCs increased, a drop in conversion rates resulted in higher CPLs in the 23 industries analyzed in this report.
Danny Goodwin | May 15, 2023 at 5:22 pm ET
Everything you need to know about SEO and website design and how to build a truly search engine-friendly website that ranks.
Marcus Miller | May 15, 2023 at 10:32 am ET
When done right, SEO efforts can reduce SaaS customer acquisition costs and maximize marketing ROI dramatically.
Himani Kankaria | May 15, 2023 at 8:00 am ET
LinkedIn will no longer include restricted and hibernated accounts as part of the total number of followers and connections.
Danny Goodwin | May 12, 2023 at 4:31 pm ET
Yaccarino, who was chairman of global advertising and partnerships at NBCUniversal Media, will focus on business operations at Twitter.
Danny Goodwin | May 12, 2023 at 2:47 pm ET
Google's related topics filter was launched on mobile in December and is now on desktop after months of testing.
Barry Schwartz | May 12, 2023 at 1:25 pm ET
Meta's AI Sandbox will let advertisers generate text and background images, as well as adjust the sizes of creative assets.
Danny Goodwin | May 12, 2023 at 11:30 am ET
Take advantage of low-hanging fruits to boost your search visibility. Here are four ideas to help you get started.
Tadeusz Szewczyk | May 12, 2023 at 9:00 am ET
Here are tips and examples to help you set up a resource center to boost your website traffic, engagement and conversions.
Julia McCoy | May 12, 2023 at 8:00 am ET
If Microsoft was hoping the new Bing would steal search market share from Google, well, the opposite seems to have happened.
Danny Goodwin | May 11, 2023 at 5:05 pm ET
YouTube wants people using ad blockers to allow YouTube Ads, so the platform is experimenting with a new way to restrict video content.
Danny Goodwin | May 11, 2023 at 1:35 pm ET